About Us

James Reed


Crosshair Media Placement is not your typical ad agency. As your creative, innovative, and strategic partner in the growth of your business, Crosshair Media Placement is set apart by also working as good stewards of your advertising budgets. Negotiating with media vendors on your behalf and helping you reap the benefits of our media buying power, to make the most of your advertising dollars.

President, James Reed worked for more than 20 years in the broadcast TV industry before founding Crosshair Media Placement. He is highly regarded for this knowledge and expertise in the industry. James is past VP of Government Relations with the American Advertising Federation, Public Education Program administrator for both the Indiana Broadcasters Association and the Minnesota Broadcasters Association.

James, and his wife Erin, are parishioners at St. Margaret Mary Catholic Church. They have two children, a son at St. Xavier High School and a daughter at Sacred Heart Model School. James enjoys the outdoors and spending time with family and friends on their farm

Andi Ramser

Vice President of Media, Crosshair Media Placement

Andi has been with Crosshair since 2016. She is an accomplished advertising agency executive with more than 20 years of experience. Andi has created strategic advertising plans and managed a variety of clients in varying industries throughout her career including; fast food, financial institutions, multiple levels of education, automotive, legal, and a city zoo, among others. She takes pride in being a tough negotiator on behalf of her clients while building and maintaining strong and friendly vendor relationships. In addition to her longstanding media career, Andi also fuels her creative side fronting multiple rock bands, writing and performing her own music, and acting.

Stephanie Gumer

Director of Media

Stephanie has been with Crosshair Media for over two years. Before joining Crosshair, Stephanie spent her career working in Sales and Marketing with Gumer & Company Jewelers. Stephanie is an integral part of the Crosshair team with responsibilities across all departments and operations of the corporation.

She enjoys spending time with her husband, Jake, and their three children. Stephanie has a daughter who attends Assumption High School and a daughter and son who attend St. Margaret Mary. In Stephanie’s spare time she enjoys running, vacations with her family and volunteering at her children’s’ schools.

Rachel Segars

Director of New Business Development

Rachel graduated Colorado State University Speech Communications/Journalism, and began her media career at CBS affiliate KOVR in Sacramento, CA  in Jan 2001. She moved to Fishers, IN in 2003 to begin work as an Account Executive at CBS affiliate WISH TV 8. Later, she worked at Comcast for seven years and most recently at FOX59/CBS4 for 6 1/2 years before starting her new Career as the Director of New Business Development with CrossHair Media Placement. 

Rachel offers years of experience with a proven record of achievement in building multimillion-dollar accounts and revenue streams. She has demonstrated expertise in delivering top-ranking individual and team sales performance throughout market territories. Rachel has been recognized for her excellence in building long-term partnerships, driving best practices and exceeding all goals.

Core knowledge and expertise include: 
  • New Account Development 
  • Negotiation & Influencing 
  • Market & Competitive Analysis 
  • Revenue Generation 
  • Product Pricing 
  • Sales & Marketing Strategy 
  • Leadership & Team Building 
  • Executive Presentations 
  • Training & Employee Development
She resides in Fishers, IN with her husband of five years, and a blended family with four grown children. Her hobbies include networking, traveling, golf, and boating.

Crosshair Media Placement, LLC is your cost effective solution to media management.

Be seen, be heard and be relevant.

Call Crosshair Media Placement to learn more about our media management services, 502-216-8537.

Let Us Show You How To Save On Advertising Costs.